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Iron Maiden’s Manager Wants Fans to Limit Phone Use During Shows

British heavy metal band Iron Maiden's bassist Steve Harris performs in Santiago, Chile, 27 November 2024. More than 60,000 people packed Estadio Nacional for the first of two performances by Iron Maiden, after a five-year absence. During their return, they are presenting their world tour 'The Future Past', launching their latest studio album, 'Senjutsu'. Iron Maiden perform in Santiago, Chile - 27 Nov 2024
Photo by Javier Martín/EPA-EFE/Shutterstock (14949973a)

Iron Maiden's ongoing Run For Your Lives World Tour, celebrating the band's 50th anniversary, has brought attention not just to their formidable repertoire but also to the contentious issue of cell phone use at concerts. This topic has become particularly poignant due to a heartfelt request made by the band’s longtime manager, Rod Smallwood. Before the tour began, Smallwood issued a plea urging fans to significantly limit their cell phone use during performances, a request he has reiterated multiple times as the tour progresses.

Smallwood's message is grounded in a concern that the pervasive use of phones may detract from the concert experience. The manager explained that the overuse of mobile devices diminishes the immersion and enjoyment meant to be provided by a live concert, both for the band and the fans. This issue is exacerbated when the band looks out into the audience and sees a sea of screens rather than the animated faces of their supporters. Smallwood expressed hope that concertgoers would be “sensible in severely limiting the use of their phone cameras out of respect for the band and their fellow fans.”

During the initial shows in Budapest, Smallwood took to social media to thank fans who respected the band’s request. For him, the reduction of phone usage significantly enhanced the atmosphere of the concert, allowing fans to experience the raw energy and passion of Iron Maiden firsthand rather than through a viewfinder. He emphasized that when fans keep their phones away, it not only fosters a more genuine engagement but also invigorates the band, allowing them to perform without the distraction of countless screens.

However, despite an overall positive response, Smallwood noted the presence of a “selfish few” who continued to record excessive footage during the concerts. Addressing them with a blend of humor and exasperation, he wished them “nothing but a very sore arm!” His message underscores a broader frustration shared by many performers regarding the modern tendency to document rather than live in the moment.

The issue of cell phone usage at concerts isn’t unique to Iron Maiden. Several artists, including Jack White and Ghost, have implemented strategies such as using locking pouches to ensure that performances remain a phone-free zone. These measures reflect a growing movement within the live music industry to encourage audiences to engage more fully with the present moment.

As the tour continues, Iron Maiden remains optimistic that fans will continue to heed the call for reduced phone use, especially given the overwhelmingly positive feedback from initial concerts. The band also expressed gratitude for the warm reception given to their new drummer, Simon Dawson, whose debut shows were met with enthusiasm from fans. Smallwood expressed high hopes that the supportive atmosphere seen in early shows will persist throughout the tour, which spans various countries across Europe.

The plea for limited phone use also touches on a larger cultural discussion about technology's role in our lives, particularly in contexts meant for shared human experiences. Iron Maiden's earnest request serves as a reminder of the unique joy found in collective musical experiences, urging fans to savor every note and beat in the unfiltered reality of the concert hall.

Through these measures, Iron Maiden hopes to maintain the live concert as a sacred and immersive experience, allowing both the band and its fans to forge a deeper connection unfettered by digital barriers. As the Run For Your Lives tour progresses, it remains to be seen how the dynamics between technology and live performances will evolve, but one thing is certain: the message from Iron Maiden's team is resonating, encouraging music lovers everywhere to engage more fully with the moments they share with their beloved band on stage.

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