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Bobby Sherman, Teen Idol of Late ’60s & Early ’70s Dies at 81

Bobby Sherman 1970
Photo by Mediapunch/Shutterstock (10497691a)

Bobby Sherman, the quintessential teen idol and bubblegum pop sensation of the 1960s and '70s, passed away at the age of 81, following a battle with cancer. Sherman was widely recognized for his charm and engaging persona that adorned the covers of innumerable magazines aimed at the teenage demographic. Beginning his climb to stardom on the TV music show “Shindig!”, Sherman became a household name playing Jeremy Bolt on the television series “Here Come the Brides.” This role catalyzed an illustrious music career marked by hits like “Little Woman,” “Easy Come, Easy Go,” “La La La (If I Had You),” and “Julie, Do Ya Love Me.”. His youthful visage was a staple on everything from lunchboxes to posters, marking his influence as a cultural icon of the time.

During his heyday, Sherman not only thrived on television but also on the Billboard charts. He achieved four Top 10 hits on the Billboard Hot 100 and his albums frequently charted on the Billboard 200. His bubblegum pop style encompassed catchy, upbeat tunes that resonated with audiences, capturing the carefree spirit of the era and cementing his status among peers like Donny Osmond and David Cassidy. Despite a relatively short-lived commercial peak, the impact of Sherman’s music and persona was vast, influencing pop culture both in music and television genres.

However, as the tides of fame ebbed, Sherman's life took a transformative turn. Tapping into a longtime interest in medicine, he became a certified emergency medical technician (EMT) and volunteered with the Los Angeles Police Department. This pivot from entertainment spotlight to frontline service demonstrated his altruistic spirit and commitment to community service. Sherman's dedication in this field was profound—he worked as a medical training officer and served as a reserve deputy sheriff, contributing significantly to public safety and medical training during his tenure.

Sherman was not just a star on stage, but also a hero off it. His second career underscored a facet of his personality often unobserved—his desire to serve and make a tangible difference in people’s lives. As an officer and EMT, he found fulfillment and satisfaction in contributing to society in a way starkly different from his earlier showbiz days. The sense of purpose he derived from helping others redefined his persona from a teen heartthrob to a man of service, ultimately gaining him renewed respect from both fans and peers alike.

Outside of his professional endeavors, Sherman was a family man and a philanthropist. With his second wife, Brigitte Poublon, he co-founded the Brigitte & Bobby Sherman Children’s Foundation, aiming to provide educational opportunities to underprivileged children in Ghana. His legacy, therefore, extends beyond entertainment and service to impactful philanthropic work, reflecting a profound legacy dedicated to nurturing and empowering the next generation.

Sherman’s life journey reflects a remarkable transition from music and television stardom to public service and philanthropy. Even in his final days, as recalled by his wife Brigitte, Sherman remained stoic and filled with optimism. His passing leaves behind a legacy of cheerful pop music, coupled with a profound ethos of service and humanity. Sherman is survived by his wife, his sons Tyler and Christopher, and several grandchildren, all of whom continue to honor his multifaceted legacy, one that transcends the boundaries of fame and speaks to a life well-lived both in service and stardom.

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