Everything Music. Everything News. Everything live.

Lorde’s New Album Coming Soon

Lorde Lorde in concert on the 'Solar Power' Tour, Grand Ole Opry , Nashville, Tennessee, USA - 03 Apr 2022
Photo by AFF-USA/Shutterstock (12880768i)

Lorde is preparing to make a significant return to the music scene with her upcoming fourth studio album, Virgin, scheduled for release on June 27, 2025. This marks her first full-length project since the 2021 release of Solar Power. Lorde, known for her introspective and lyrical depth, has created anticipation with her lead single “What Was That,” which she performed surprisingly at Washington Square Park in New York City, a performance that was captured for the song's music video. The single has been gaining traction, topping the Spotify U.S. charts, a feat she hadn't achieved since her breakout hit “Royals” in 2012. This resurgence indicates her lasting impact and the loyal fanbase eagerly awaiting her new era.

Virgin promises to be a unique exploration of Lorde’s evolution as an artist. Lorde herself has described the album as a reflection of her true self, a narrative conveyed in the rawness and transparency of its production. Her email to fans described the album's aesthetics as “clear, like bathwater, windows, ice, and spit,” indicative of a vision focusing on simplicity and honesty. The album cover, featuring an x-ray of a pelvis with visible objects such as an IUD and a belt buckle, suggests a visceral, intimate look at femininity.

Lorde collaborated with several prominent figures for Virgin. The album was produced alongside Jim-E Stack, with input from Dev Hynes, Daniel Nigro, Fabiana Palladino, Andrew Aged, and Buddy Ross, enhancing its creative depth. Lorde's inscriptions about the album being “100% written in blood” emphasize the personal and emotional investment in the work, promising a heartfelt narrative intertwined with her distinctive sound.

A significant aspect of Lorde's latest release is its timing and marketing strategy. Announced via social media and text blasts to her fans, the launch of Virgin is being nurtured vigorously within the digital space. Her strategic performance in a populated public area like Washington Square Park, despite being interrupted by the authorities, demonstrates a clever utilization of live events to generate buzz within urban cultural hotspots. This savvy move also reflects Lorde's adaptability and understanding of contemporary music marketing dynamics.

Despite a momentary lull in new music production following Solar Power, Lorde stayed relevant through other creative endeavors. She participated in a podcast with Euphoria‘s Hunter Schafer, launched a Sonos Radio station named Solarsystym, and contributed to covers and collaborations, including work on a Talking Heads tribute album and joining Marlon Williams on a track. Her ability to maintain a presence in the music scene without new releases speaks to her ingenuity and the strength of her existing catalog.

As Virgin approaches its release, fans and critics alike are curious about how it will fit into or deviate from Lorde's established musical narrative. Her previous albums like Melodrama and Pure Heroine have set high benchmarks for lyrical sophistication and musical innovation. With Virgin, she signals an intention to explore and possibly redefine these elements further, maintaining her unique presence in the pop genre while continuing to influence its evolving soundscape. This album symbolizes not just another collection of songs, but an era of ‘Lorde summer 2025,' hinting at its potential cultural impact.

Key Takeaways

Related Stories

Neil Young Farm Aid Festival, Alpine Valley Music Theatre, East Troy, Wisconsin, USA - 21 Sep 2019

Neil Young Announces First Album With Chrome Hearts

Neil Young, the legendary rocker known for his poignant and often politically charged music, has announced a new album titled…

LEFT PHOTO: 2023 Rock and Roll Hall of Fame Induction Ceremony - Show, New York, USA - 03 Nov 2023 RIGHT PHOTO: Coachella Music Festival 2025, Indio, California, u.s - 18 Apr 2025

Lisa Collabs With Maroon 5 for Pop Single ‘Priceless’

Maroon 5 has marked a significant moment in their musical journey with the release of “Priceless,” a vibrant new single…

The Jim Irsay Band featuring Ann Wilson of Heart performs at Farm Aid 2023. Farm Aid 2023, Noblesville, Indiana - 23 Sep 2023

Ann Wilson and Tripsitter Coming to Blu-Ray

Renowned Heart singer and songwriter Ann Wilson is gearing up to captivate audiences once again with the release of “Ann…

Jill Sobule attends the 34th annual GLAAD Media Awards ceremony at the Beverly Hilton Hotel in Beverly Hills, California on March 30, 2023. The GLAAD Media Awards recognize and honor media for their fair, accurate and inclusive representations of the lesbian, gay, bisexual, transgender and queer (LGBTQ) community and the issues that affect their lives. Gladd Media Awards, Beverly Hills, California, United States - 30 Mar 2023

Jill Sobule Dies in House Fire at 66

Jill Sobule, known for her influential contributions to music, passed away in a tragic house fire at the age of…

Mike Dirnt, Billie Joe Armstrong and Tre Cool Green Day to be Honored with a star on the Hollywood Walk of Fame, Los Angeles, California, USA - 01 May 2025

Watch Green Day Receive the 2,810th Star On Hollywood Walk Of Fame

Green Day, the punk rock band that has been a staple of the music industry since its formation in 1986,…

LEFT PHOTO: Stagecoach Music Festival 2025, Indio, California, u.s - 27 Apr 2025 SAMMY HAGAR during Stagecoach Music Festival at Empire Polo Club in Indio, California RIGHT PHOTO: NYC LGBT Center Dinner, New York, USA - 10 Apr 2025

Sammy Hagar Brings Out Kesha at Vegas Residency Kickoff

Sammy Hagar recently ignited Las Vegas with the debut of his “The Best of All Worlds” residency at the Park…

Bambii Wahter Studio x MIMS : Paris Fashion Week Party, Rue Dupetit-Thouars, Paris, Fran, Île-de-France, France - 20 Jun 2024

Bambii Announces New EP & Shares Music Video of New Song

Toronto-based DJ and producer BAMBII is embracing a dynamic pulse in the electronic music landscape with the announcement of her…

LEFT PHOTO: iHeartRadio Music Awards, Press Room, Los Angeles, California, USA - 17 March 2025 RIGHT PHOTO: 2024 A Funny Thing Happened on the Way to Cure Parkinson's Benefiting The Michael J. Fox Foundation for Parkinson's Research, New York, USA - 16 Nov 2024

Billy Idol & Joan Jett Kick Off 2025 Tour

Billy Idol and Joan Jett & the Blackhearts have embarked on an electrifying joint tour titled “It’s a Nice Day…

ED SHEERAN during Coachella Valley Music and Arts Festival at Empire Polo Club in Indio, California Coachella Music Festival 2025, Indio, California, u.s - 19 Apr 2025

Ed Sheeran Sets Release Date for 8th Album

Ed Sheeran has officially announced the release date of his much-anticipated eighth studio album, Play, set to drop on September…